Happiness Passport

MOBILE 

Happiness Passport_

The Coca-Cola Happiness Passport was a service created for Coke, with iOS and Android, during the 2014 World Cup.

A tour guide of 12 capitals of Brazil with useful information, lists with the main tourist attractions and a circuit of bars and restaurants with exclusive benefits for each user to enjoy the best of each city. With it you could visit the most fascinating points of Brazilian cities, collect badges and gain incredible benefits.

A tour guide of 12 capitals of Brazil with useful information, lists with the main tourist attractions and a circuit of bars and restaurants with exclusive benefits for each user to enjoy the best of each city. With it you could visit the most fascinating points of Brazilian cities, collect badges and gain incredible benefits.

My Role: Art Direction and User Interface Design.

User Interface Design_

passaport

Badges for Cuiabá _

cuiaba-selos

Badges for São Paulo _

Badges for São Paulo _

sp-selos

Badges for Rio de Janeiro _

rio-selos

Badges for Natal _

Badges for Natal _

natal-selos

Badges for Manaus _

manaus-selos

Badges for Curitiba _

curitiba-selos

Badges for Belo Horizonte _

bh-selos

Badges for Brasília _

bsb-selos

Badges for  Fortaleza _

fortaleza-selos

Badges for Porto Alegre _

Badges for Porto Alegre _

portoalegre-selos

Badges for Recife _

recife-selos

Badges for Salvador _

salvador-selos

Client: Coca-Cola | Agency: J. Walter Thompson | CEO: Ricardo John | Creative Director and CIO: Mauro Cavaleti | Head of Art: Fábio Simões | Copywriter: Renata Leão | Art Director and UI: Fernanda Sousa  | UX: Carolina Tod and .Mobi | Illustration: Pure Design | Project Manager: Thiago Segundo and Luana Ferreira | Producer: .Mobi and C&T |

Other Works_

Other Works_